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SEO Secrets of Success for Pharmaceutical Companies!

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SEO Secrets of Success for Pharmaceutical Companies! Local SEO for Pharmaceutical Companies

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Digital Marketing For Pharmaceutical

Local SEO for Pharmaceutical Companies

One of the largest industries in the world today is that of pharmaceutical companies. And, with the advent of the internet, the competition is thicker than ever. Having an online presence has become one of the major must-haves for any company trying to make it big in today’s digital age. Doing this requires a thorough understanding of website optimisation. An analysis of your competition and optimising your own website makes you more likely to be the top result on a search engine.

Enter Quint Digital, the leading digital agency for pharmaceutical companies! We are here with foolproof methods of search engine optimisation (SEO); guaranteed to catapult you to the top of the ranks when anyone searches for a pharmaceutical company on Google!

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Our methods have stood the test of time for a reason. We use keywords and work with your content so that you have the best returns. Keywords are the words typed into search engines. So when a doctor or clinic is looking for a pharmaceutical company, using keywords pushes you to the top of the search results. This way, they see you much sooner and there’s a higher likelihood they choose you.

A good example to understand keywords is using Quint Digital. When pharmaceutical companies like yours look for partners who understand SEO, they inevitably turn to Google. And then they type in “digital agency for pharmaceutical companies” therefore finding us.

But the only way they find us is if we have the same words in our content.

Similarly, when doing SEO for pharmaceutical companies, we keep in mind the intricacies that go into forming keywords. One of these is the idea of local businesses. Local businesses require local SEO. And when it comes to the pharmaceutical business, it is easier for doctors, clinics etc. to get access to reliable, local pharmaceutical companies.

Why do you need a social media management company?

THE WEBSITE ITSELF IS SOMETHING QUINT DIGITAL OPTIMISES.

We guarantee a completely optimised website sure to blow your competition out of the water. Apart from understanding perfect keyword density, we also know the importance of metadata, backlinks, and copy length.

Local SEO for pharmaceutical companies simply means adding the location to your keyword phrase. Taking the example of Quint Digital again, instead of having the keywords as they are, we would include “Melbourne”. This would read “digital agency for pharmaceutical companies Melbourne” making Melbourne businesses more drawn to us. With local businesses, this is the objective. Drawing in clients who are specifically looking for something local increases the conversion rate from passive to the active buyer.

With a company like Quint, with our brilliant staff of professionals who know exactly what they are doing, your keyword density is optimised. Keyword density refers to the number of times your keyword appears in the content. If you do it too many times then Google’s algorithm catches this and registers your website as spam. With our help, you completely avoid something as unthinkable as that happening.

OKAY, THAT’S A LOT TO UNPACK.

Let’s start with metadata. Metadata is the most important part of your content since it describes everything on the page in a few, short sentences. This is what the search engine looks at when gauging whether or not your website should be a result. This makes including keywords in your metadata very important. Every perfect online marketing campaign includes keywords in the metadata. Through keyword inclusion in metadata, your website automatically has a substantially better chance of a higher rank.

Backlinks are also very important when it comes to online marketing for pharmaceutical companies. Backlinks are the links within website content, leading to a related website. Building your link strategy greatly improves your brand visibility across the web. And backlinking is something Quint’s team is entirely proficient in! We find the perfect websites to put your link on and devise the best way to get the results you deserve from backlinks.

However, the traffic you get through backlinks also needs an optimised website. This means that the content on the website itself needs to be SEO friendly. And we don’t mean simply by using keywords.

CONTENT MATTERS!

The length and quality of content are of great importance when implementing SEO for pharmaceutical companies. A keyword-rich copy is not necessarily good copy. Instead, having content that goes beyond 300 words with short paragraphs and shorter, snappy sentences, makes you more attractive. Why 300? Because anything less than 300 words is considered clickbait by Google. Their algorithm believes that nothing substantial can be said in those many words and internet users seem to agree! Users are more likely to engage with longer content. And the longer they stay to read your content, the higher the likelihood of a purchase.

AND EVEN IF THERE ISN’T A PURCHASE, LONGER CONTENT MAKES YOU LOOK LIKE YOU KNOW WHAT YOU’RE TALKING ABOUT. THIS BUILDS BRAND RELIABILITY AND, IN THE PROCESS, CULTIVATES BRAND LOYALTY.

With Quint’s help, your website becomes very SEO-friendly. While these are the basic strategies we rely on to give you leads, we also do additional work to make the strategy as perfect as can be.

Our policy of transparency and complete communication also means that you get access to the results of this strategy. You watch how it works alongside us in real-time. And you see the returns you are getting from it. If any aspect of the strategy doesn’t seem to be delivering the desired results, we tweak it until it meets your satisfaction! This way you always remain in our focus and we do this so that you don’t have to!

Trusting us with your SEO strategy gives you the space to work on other aspects of the business. After all, running a company takes a lot of work. Outsourcing some of that is never a bad idea. Give Quint Digital the job and you no longer have to worry about anything!

Optimise your website today with Quint Digital as your 100% reliable guardian angel!

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