Total Pest Control has a strong local presence in Shepparton and they wanted to establish a footing in other neighboring areas. The grounds of achieving that was to create a functional and responsive website that would be capable of taking pest control requests online.
Total Pest Control’s initial Google Ads were initially getting them the right calls but they later dried down as the ads weren’t targeting the audience that needed pest control services i.e.., people who were actually looking for Total Pest Control’s services.
So, when they came to Quint Digital, we crafted a strategy that is exclusive to the brand’s needs and to achieve our goal of reaching a highly specific target audience. We achieved this goal by making the best use of competitor research, performing highly targeted on-page and off-page activities and, impactful and highly-targeted Google Ads and consistent GMB postings. The very foundation of our strategy revolved around on sales, organic growth and ROI.
This approach helped in establishing the client as a brand that had a credible online, highly user-friendly website and a promising local presence.