Total Pest Control Case Study
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- Step 1
How it all Started
Total Pest Control Shepparton is an expert service provider for pest control in Shepparton. With decades of experience in serving Shepparton, Total Pest Control wanted to achieve more than just being a recommendation when it came to freeing up living space from pests.
Total Pest Control wanted a strategy that would deliver leads constantly from their local area. The business has been serving the Shepparton market for over 40 years and wanted to break the ceiling to become a leader in the area.
- Step 2
Understanding and Recognising Our Challenges
Total Pest Control has a strong local presence in Shepparton and they wanted to establish a footing in other neighbouring areas. When Total pest Control called us they were facing many challenges relating to their online presence, even after launching a new website their organic search engine presence was very weak.
Their Google ADS weren’t performing and the budget would get exhausted without much return.
We crafted a strategy that is exclusive to the brand’s needs to achieve our goal of reaching a highly specific target audience in the market filled with competitors bidding aggressively on Google ads. We took it as a challenge & decided to work on a blended strategy where we focused on fixing Google ads issues to deliver instant results however, we had a long term goal to establish organic rankings.
We achieved this goal by making the best use of competitor research, performing highly targeted on-page and off-page activities, impactful and highly-targeted Google Ads and consistent GMB postings. The very foundation of our strategy revolved around sales, organic growth and ROI.
This approach helped in establishing the client as a brand that had a credible online, highly user-friendly website and a promising local presence.
Since working with Quint Digital Total Pest Control, Shepparton has now moved out of an operation from home to a fancy new office, added new teams and vans to the team and experienced never-seen-before business growth.
- Step 3
The Approach
Here are the key elements we were focusing on:
✓ Our team worked hard on identifying the keywords with buying
intent✓ We did a thorough competition analysis
✓ Created a new site structure & revamped content across the whole
site✓ Crafted a Multidimensional Marketing Strategy with Focus on SEO,
Local SEO & Google ADS✓ Driving traffic to relevant landing pages to improve conversion
✓ Driving down cost per lead to increase the profitability of the
paid search campaigns✓ Increase organic visitors website
The brand is known in the locality for its high-quality range of services and with tactful SEO strategies and impactful campaigns, we aimed at boosting their online presence.
- Step 4
How we did it
✓ Boosted Local Business Listings rankings taking it from 20th
position to top consistently✓ GMB Listing Resulted in Generating Over 1500 calls on its own per
annum✓ Local citations to build online credibility
✓ Optimise NAP (name, address, phone number) and map position to be
closer to the city centre✓ Technical SEO fixes to boost site performance
✓ Achieved Rankings on page 1 for over 50 keywords
✓ We Built Quality backlinks for sustained positions on Google
Search✓ Monthly blogs that were information-centric & added value to the end-user
✓ Created a high performing paid ads strategy to deliver leads on
demand
- Step 5
The Results
Quint Digital prides itself as a digital marketing agency that is driven to make local brands matter online. With consistent and innovative strategies, we have managed to create a strong and approachable local brand image. Whereas, their ads are performing phenomenally, be it retargeting, remarketing or just for creating brand awareness.
Some of the figures we achieved are as below;
✓ 395.24% Increase in Organic Traffic
✓ 379.49% Increase Organic conversion from the website
✓ Over 1500 Phone Calls generated from Google Maps in 12 Months
✓ Over 3000 Leads Generated in the last 12 Months from a blend of
traffic sources.✓ Achieved over 22% Conversion rated from Gooogle ADs campaign over
a 1 year periodSales for Total Pest Control have been jaw-dropping and the brand is a favourite amongst locals. To promote their business more, we have actively been managing their GMB with high efficiency and consistent weekly postings. With their presence in both, listing on the search and listing on the map, the business has successfully unlocked potential to be seen more and thus, have more business opportunities for itself.
Today, Total Pest Control is a known and trusted brand in Shepparton and surroundings for affordable and premium grade pest control services. If you are looking for a reliable partner to market your pest control business, your search ends with us!
Book a free consultation and we will demonstrate how we can help create a marketing strategy for your pest control business.
How it all Started
Total Pest Control Shepparton is an expert service provider for pest control in Shepparton. With decades of experience in serving Shepparton, Total Pest Control wanted to achieve more than just being a recommendation when it came to freeing up living space from pests.
Total Pest Control wanted a strategy that would deliver leads constantly from their local area. The business has been serving the Shepparton market for over 40 years and wanted to break the ceiling to become a leader in the area.
Understanding and Recognising Our Challenges
Total Pest Control has a strong local presence in Shepparton and they wanted to establish a footing in other neighbouring areas. When Total pest Control called us they were facing many challenges relating to their online presence, even after launching a new website their organic search engine presence was very weak.
Their Google ADS weren’t performing and the budget would get exhausted without much return.
We crafted a strategy that is exclusive to the brand’s needs to achieve our goal of reaching a highly specific target audience in the market filled with competitors bidding aggressively on Google ads. We took it as a challenge & decided to work on a blended strategy where we focused on fixing Google ads issues to deliver instant results however, we had a long term goal to establish organic rankings.
We achieved this goal by making the best use of competitor research, performing highly targeted on-page and off-page activities, impactful and highly-targeted Google Ads and consistent GMB postings. The very foundation of our strategy revolved around sales, organic growth and ROI.
This approach helped in establishing the client as a brand that had a credible online, highly user-friendly website and a promising local presence.
Since working with Quint Digital Total Pest Control, Shepparton has now moved out of an operation from home to a fancy new office, added new teams and vans to the team and experienced never-seen-before business growth.
The Approach
Here are the key elements we were focusing on:
✓ Our team worked hard on identifying the keywords with buying
intent
✓ We did a thorough competition analysis
✓ Created a new site structure & revamped content across the whole
site
✓ Crafted a Multidimensional Marketing Strategy with Focus on SEO,
Local SEO & Google ADS
✓ Driving traffic to relevant landing pages to improve conversion
✓ Driving down cost per lead to increase the profitability of the
paid search campaigns
✓ Increase organic visitors website
The brand is known in the locality for its high-quality range of services and with tactful SEO strategies and impactful campaigns, we aimed at boosting their online presence.
How we did it
✓ Boosted Local Business Listings rankings taking it from 20th
position to top consistently
✓ GMB Listing Resulted in Generating Over 1500 calls on its own per
annum
✓ Local citations to build online credibility
✓ Optimise NAP (name, address, phone number) and map position to be
closer to the city centre
✓ Technical SEO fixes to boost site performance
✓ Achieved Rankings on page 1 for over 50 keywords
✓ We Built Quality backlinks for sustained positions on Google
Search
✓ Monthly blogs that were information-centric & added value to the end-user
✓ Created a high performing paid ads strategy to deliver leads on
demand
The Results
Quint Digital prides itself as a digital marketing agency that is driven to make local brands matter online. With consistent and innovative strategies, we have managed to create a strong and approachable local brand image. Whereas, their ads are performing phenomenally, be it retargeting, remarketing or just for creating brand awareness.
Some of the figures we achieved are as below;
✓ 395.24% Increase in Organic Traffic
✓ 379.49% Increase Organic conversion from the website
✓ Over 1500 Phone Calls generated from Google Maps in 12 Months
✓ Over 3000 Leads Generated in the last 12 Months from a blend of
traffic sources.
✓ Achieved over 22% Conversion rated from Gooogle ADs campaign over
a 1 year period
Sales for Total Pest Control have been jaw-dropping and the brand is a favourite amongst locals. To promote their business more, we have actively been managing their GMB with high efficiency and consistent weekly postings. With their presence in both, listing on the search and listing on the map, the business has successfully unlocked potential to be seen more and thus, have more business opportunities for itself.
Today, Total Pest Control is a known and trusted brand in Shepparton and surroundings for affordable and premium grade pest control services. If you are looking for a reliable partner to market your pest control business, your search ends with us!
Book a free consultation and we will demonstrate how we can help create a marketing strategy for your pest control business.
Don't take our word! Check out these testimonials about working with us
Here are some of the reviews by our clients who have experienced unprecedented growth in their business!
We can’t recommend Quint Digital more, once Quint started, it was like a tap was turned on. Phone started ringing and we have been busy ever since.
Thanks for your help
Dean Goodsell Dean Goodsell,
We are proud to be associated with Quint Digital. Quint is a startup with a passion to help Small and Medium Business grow. We wish you and your clients massive online success!!
Digital Rockstar Digital Rockstar,
Best Digital Marketing Agency I found in Melbourne, after trying a few times and being disappointing, I finally met Harpreet, he is honest and knows what he is talking about. Drives his team to deliver SEO and Local SEO results.
Jason S Jason S,
Quint Digital have played a major part in growing our pest control business. They are very professional and efficient with everything that they do. They keep us well informed and offer ideas and advice where needed. Thanks guys! From the team at Total Pest Control
Katrina Williams Katrina Williams,
It has been a pleasure working with the team of Quint Digital. We were looking for some efficient ways to uplift our business online. And since we got in touch with Harpreet and his team, we haven’t looked back ever since. In a short stretch of time we achieved high level of SEO.
Healthcure Massage has marvelously stood out and has been dominating google locally. Their service exceeds our expectations. We know we have our marketing being done by the best. We highly recommend team Quint Digital.
Paramjit Mukhija Paramjit Mukhija,
Brilliant from the first time we spoke about my business marketing needs, to delivering a quality solution. The whole project was delivered without any issues at all. Very happy with the solution I have got. Web design team was quick to respond and change based on recommendatios. Helpfu suggestions all the way when I was confused on my needs. Whole team was very responsive.Highly recommended on web design and digital marketing.
Lovish Garg Lovish Garg,
Highly recommended! Always responsive & come with innovative idea’s at every task on each digital platforms. Quint digital team doing amazing work on my business ! Really happy with their services, professionalism & commitment!
Sumit Vishal Sumit Vishal,
Why Choose Quint Digital?
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Some frequently asked questions about digital marketing
Marketing techniques that are used to capture the attention of the audience and are carried out through electronic means come under the umbrella of digital marketing. The marketing tactics are done through promotional ads, social media, blogging, articles, campaigns, etc. The goal is to reach an audience appropriate to the brand and generate sales.
Through online tools and strategies, it is possible to create awareness about the brand and target, not just random people, but an audience whose buying behaviours match what you are offering.
Quint Digital is a digital marketing agency that is based in Melbourne and assists businesses with their marketing on the Internet. This is done by a variety of methods such as social media, content, blogging, campaigns, etc. Quint Digital offers personalised approaches to marketing to every business and thus you can rest assured you are giving your customers a unique experience.
Local packages, keywords, etc. all are focused on the audience that you as a business are targeting and this guarantees traffic.
There are thousands of agencies on the Internet that offer digital marketing strategies to businesses. What sets Quint Digital apart from these is the kind of personalisation they offer with a focus on small scale ventures. These local businesses have a target of the local community and thus with SEO packages, campaigns that are specific to the community in the area, your local venture will soon scale.
Quint Digital has through the years studied the market, the changing algorithm, the trends and thus when it comes to standing out on the web, we know what it takes.
Once you approach Quint Digital for your marketing needs, or web development, web design, content marketing, social media etc. you can expect positive results. This is guaranteed as our experts will employ strategies that have shown excellent outcomes and proven results. With changing algorithms, there is the need to adapt and continue to excel and this can be achieved with conversion-oriented digital marketing techniques.
Hiring a professional agency is wise, as you will benefit from the following:
✓ Website traffic that is relevant to what you are offering
✓ Leads that turn into high-value customers
✓ Lower bounce rate on the website and higher number of clicks
✓ Consistent results
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